Studio Jaap Smit

Dutch graphic designer based in The Hague
Nederlandse grafisch ontwerper gevestigd in Den Haag

        Visual Overview
        Posters   

        Branding
  1.   Odd Publications
  2.   OH Nederland
  3.   Studio Judelande

        Book/Publication Design
  1.   A Tweet History
  2.   Internet Audience
  3.   10.000 Trees in a Single Glance
  4.   Written in Stone
  5.   New War Horse
  6.   The Tomorrow Book
  7.   Fighting for a Line
  8.   Survival User Manuals

        Campaign
  1.   On Your Own
  2.   LJS Apple Center
  3.   Once We Get There
  4.   Zefir 7


Mark



Written in Stone

Graduation project at KABK — 2018

        A project about the contrast between company values and reality. I want to help companies keep their own written values by using the rituals and indoctrination of religion. I noticed that the marketing values of several companies are in heavy contrast with what is happening in reality. They need to be reminded, on a weekly basis, what their own written values are. Chanting and singing them with each other. Do this until they remember them during a business deal and ideally break off a deal because of their own values.

Mark

  ©JaapSmit — 2019